Built to Stay: The Story Behind Purity H2O

Some companies are built to be sold. Purity H2O was built to last.

When brothers Brett and Jamin Montzingo started Purity H2O in Mulberry, they weren't chasing a quick payday or building something just to flip it down the road. They set out to create the opposite — a family business with their name on it, the kind you pass down instead of cash out. From day one, the goal was simple: build something that actually makes a difference in people's homes, and stay in business long enough to keep making it for the next generation.

Two brothers, one standard

Brett and Jamin didn't come from boardrooms. They came up through hands-on work — years in the trades, in kitchens, and in project management, the kind of jobs where you learn fast that your reputation is only as good as the last thing you put your hands on. When they decided to go into business together, they wanted to bring that same standard to something that touches people's lives every single day: the water coming out of their taps.

Water is easy to take for granted until you really look at it. In Central Florida, that often means hard-water buildup, chlorine taste, odor, and staining — problems most homeowners don't think twice about until someone tests the water right in front of them and shows them what's actually there.

No pressure. Just honest answers.

Plenty of companies in this industry lean on scare tactics and hard sales. The Montzingos went the other direction on purpose. Purity H2O leads with a free in-home water test, explains the results in plain language, and only recommends a solution if it genuinely makes sense for that home.

That approach shows up in what customers say. People describe the team as straightforward — walking through the options, answering questions, and never cornering anyone into a decision. Others talk about the difference in their water afterward: drinking water that finally tastes clean, showers that leave skin and hair softer, and the simple relief of not buying bottled water anymore.

Treating customers like neighbors

What really separates a family business from a corporate one is what happens after the sale. For Brett and Jamin, that's the whole point. There's no faceless 1-800 number here — when your last name is on the company, you answer for the work, and you stick around to take care of the people who trusted you.

That's why the team is known for going a little further than they have to — like setting up a customer's grandmother with a salt-service plan, free of charge, just because it was the right thing to do. Small moments like that aren't a marketing strategy. They're just how a family runs a business it plans to keep.

A family function, on purpose

Purity H2O is family owned and operated, and the family — Brett, Jamin, and Lindsey among them — is involved in keeping the whole thing running, from the first phone call to the final install. The crew stays small and local on purpose. It keeps the quality high, the service personal, and the culture intact. The brothers have always believed that taking care of customers starts with taking care of the people who do the work.

And that's the part they're least willing to compromise on. The plan was never to grow fast, sell out, and walk away. The plan is to still be here years from now — same family, same name, same promise — serving the same Central Florida neighborhoods that helped build the business.

Better water, better health

That's the belief at the center of everything: clean water makes for a healthier home, and every family deserves clear answers about what they're drinking and bathing in. No pressure, no gimmicks — just honest testing, real solutions, and a family that stands behind both.

If you're in Mulberry, Lakeland, or anywhere in Polk County and you've ever wondered what's really coming out of your tap, Purity H2O will come find out with you — for free.

Book your free in-home water test today. Call 863-576-9919.

Purity H2O — Family Owned & Operated. Change your water, change your life.